The Stone Twins

Instantaneous Information

Modefabriek

Client: Modefabriek (2016-)
Brand strategy and identity for Modefabriek, the leading fashion trade show in the Netherlands. The new look signals its new positioning ‘More than Mode’.

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

Modefabriek - Brand Strategy + Identity: The Stone Twins

The images from the Summer 2016 edition of Modefabriek demonstrate the holistic approach to the rebrand - which covered everything from communication collateral to banners, installations, exhibition stands and merchandise.

Brand Strategy + Identity: The Stone Twins
Exhibition Design: bram/stijn
Photography: Bo van Veen
Brand Film: Florian Joahn